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Effie's Paper Blog

Road Trip!

July 13, 2018

After Essence Fest last weekend, the Mr. and I hit the road! We needed a few days to just relax and a little road trip sounded like the perfect way to spend the rest of the week.

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Let's Travel

July 11, 2018

So, I don’t know if you know ... but our sister company, @flygirltravel, made her debut at Essence Fest over the weekend! We’re still putting the finishing touches on a few things but we couldn’t wait to share these awesome new products with you.

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Come Check Us Out At Essence Fest!

July 06, 2018

Who's joining us in New Orleans today?!?!?  We're popping up at the SHOPS AT ESSENCE July 6th - 8th. Come hang out with us in BOOTH #1312 and shop your favorite Black Girl Magic products – and some new ones too.

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Red, White, and Booze!

July 01, 2018

Who doesn't love a vacation day in the middle of the week?! I'll be sipping this patriotic cocktail in the garden while getting some peace, quiet and relaxation in celebration of America's birthday.

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July Freebie!

June 29, 2018

Can you believe that Sunday is July 1st?!?! The Summer is flying by - we're sending out our July Freebie a little early, to kick off the weekend!

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International Day of Yoga 🙏🏾

June 27, 2018

Did you know last week was International Day of Yoga? Yoga is my favorite. Some think of it as a lazy way to stay in shape, but there's so much more to this ancient practice!

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PINKtastic!

June 22, 2018

National Pink Day is tomorrow and it's definitely one of our favorite days of the year!

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We're Popping Up At The Essence Festival!

June 20, 2018

Who's joining us in New Orleans next month?!?!?  We're popping up at the SHOPS AT ESSENCE July 6th - 9th.  Come hang out with us in BOOTH #1312 and shop your favorite Black Girl Magic products – and some new ones too.

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The PERFECT Iced Coffee

June 15, 2018

Iced lattes are my life during the summer. I can't imagine a day without one!
I love our effie's paper tumbler to sip this icey caffeine goodness from daily. It's perfect for mornings on the go!

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Kalyn on SocialFly!

June 14, 2018

From door to desk, Kalyn Johnson Chandler knows a thing or two about a well-designed life.

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The PERFECT Summer Accessories

June 13, 2018

What's your go-to travel accessory? I always take one of our Make Up Pouches with me on vacation - they come in handy for all sorts of storage. 

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Scratch and Sniff

June 06, 2018

Have you heard the news?! USPS is launching Scratch and Sniff stamps!

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