Effie's Paper in The NY Times!

January 18, 2022

Effie's Paper in The NY Times!

I'm thrilled to share that Effie's Paper was included in this New York Times piece that ran in the STYLE section on Sunday. If you know me, you know I LOVE my "girls".  
 
Effie's Paper has been built on an ecosystem of interns.  The reason we even have social media accounts is because interns pushed me on this front way back when - I have to credit Erika Bogner with getting our initial accounts up and running.  The look and feel of our Instagram feed was created by Chloe Hunter years ago.  Chloe also started our Pinterest feed and then Julia Zlatkin took it to the next level.  Oh, and our TikTok account?  That's a mix of Julia Zlatkin, Cassidy Riley and Olivia Hanford.  
 
I've been really lucky over the course of time to have had some amazing young womxn work in, and on, this business in a variety of roles as interns. Some were only with us a semester, others for a few years and some turned into contract employees who've taken on significant roles within the organization.  My goal is always to find someone's sweet-spot and help her bloom.  But, honestly, more often than not, these young women have been instrumental in my blossoming.  Cheers to women supporting women!
 
Stylishly yours,
Kalyn